GOLF EUROPE 2014 – HELPING FASHION BRANDS TO SHINE
Cutting Edge Golf will be present at GOLF EUROPE 2014, the international trade fair for golf, held from the 28th-30th September in Augsburg, Germany. This should be a great event and, as a supporter of the show, we hope to see many Cutting Edge readers in Augsburg, and we will be sure to bring you all the news, views and golf fashion products from the show floor.
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Passion for Golf Fashion
 
FASHION BRANDS: LAST CHANCE TO GRASP CUTTING EDGE OPPORTUNITY
Cutting Edge Golf launches its first, hard-copy (paper) magazine for the trade on all things golf fashion very soon. For serious golf fashion brands this essential publication reaches the perfect audience of specialist retailers and buyers across Europe, and will be packed with some great golf fashion stories, product ranges, and personalities.
Many of the very best fashion brands have chosen to promote themselves in our special launch issue. If you are a golf fashion brand, don’t miss out! Please talk to our team now and see how we can help you to deliver your important marketing message.
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Bunker’s British style is pitch perfect
Devoted to golf, dedicated to style, Bunker Mentality is back home for SS15. The Nottinghamshire based golf fashion brand launches in the UK wholesale, and Cutting Edge Golf visited the Bunker team for a sneak preview of a range big on design, colour, detail and fun.
The team is clearly proud to present its ‘Modern British Golf’ collection, which is set to grab the attention of many UK retailers.
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Professional Tour and events
 
Callaway platform for excellent collections
This month, Callaway Apparel launched a new website landing page that hosts the current Autumn Winter 2014 and the new Spring Summer 2015 catalogues.
This site is designed to be a key resource for both the Callaway sales reps and their customers, demonstrating why the clothing brand is becoming so popular with golfers of all abilities, from leading Tour golfers to avid and regular players.
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Save the date – the PGA Show in Orlando; don’t forget Harrogate and Malmö events
The 2015 PGA Merchandise Show is just around the corner and it’s time to think about whether you’d like to exhibit at, or visit, this excellent trade exhibition.
As regular attendees we would recommend that any European golf company gives this event serious consideration. Save the date of 20-23 January and read more inside, plus other trade show news.
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Spring Summer 2015 is coming along fast!
This is the time that many of the best brands are announcing their Spring Summer 2015 ranges. Cutting Edge will keep you posted – take a peek at a great looking new range from Swedish tailoring experts Oscar Jacobson, in 'Cutting Edge News' (right).
Cutting Edge Golf Retailing
 
FootJoy builds its apparel momentum with SS15
FootJoy has enjoyed great success since entering the full line UK apparel market three years ago, and is primed for further growth in 2015 with the launch of its most comprehensive and eye-catching Performance Apparel Collection to date. This contemporary FJ range is 20% larger than any previous and incorporates a variety of stylish garments in modern colour tones.
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Galvin Green launches ‘Gear Up’ Autumn/Winter range
Galvin Green, the brand that pioneered multi-layering in golf clothing more than a decade ago, has launched a very impressive Autumn/Winter collection that boasts almost 100 stylish high-performance garments and accessories in a wide range of colour combinations and extensive size options.
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Cutting Edge News
Oscar Jacobson offers colour and style in eco-friendly SS15 collection
Why the PING Typhoon chino walks-the-walk
abacus Scores well with new fleece
Lyle & Scott in the spirit for Made in Denmark
Leading suppliers to exhibit at The Golf Show 2014
Under Armour innovation profiled at the Cutting Edge
Matteo Manassero among the star names in Issue 1, Cutting Edge Golf
Most read story from Issue 7: PING engineers new range with quality 'Eye Mark'
Ryder Cup merchandising to put fans in the mood
Abacus Sportswear appoints new Swiss distributor
Fashion Gazette
European Tour and Golfbreaks.com in sync
American Golf backs the On Course Foundation
John Letters glove will grip you to the core
New British brand ETIQUS is timely addition
Foremost Golf finds new clubs partner
Luxury watches celebrate two Ryder Cup heroes
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Contact editor Ben Evans today on:
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or
bevans@cuttingedgegolf.com

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