Premier Licensing brings TravisMathew California style to the UK and Ireland
Premier Licensing, one of the leading suppliers of licensed golf and sports accessories in Europe, has signed an agreement to distribute the TravisMathew range of apparel throughout the UK & Ireland.

Since its inception in 2006, Premier Licensing has built a strong reputation for creating bespoke branded golf accessories and merchandise for more than 26 major football clubs, rugby clubs and associations across the UK and Europe. It has also enjoyed success with its PRG premium accessory brand.

It is with this wider wholesaling expertise and premium distribution network that Premier Licensing is now extending its product offering to bring a touch of Southern California style to the UK and Ireland following a recently signed agreement to distribute the rapidly growing TravisMathew apparel and accessory ranges within these shores.

Ross Methven, director of Premier Licensing, said: “We are delighted to be adding a brand with the pedigree of TravisMathew to our portfolio. We have worked hard to create an enviable distribution model across UK and Ireland, working with over 70 of the UK and Ireland’s top 100 courses, and working with one of the leading selling golf apparel brands in the U.S. will only strengthen our proposition.”

TravisMathew has been creating apparel for work and play inspired by the legendary Southern California culture and lifestyle since 2007, along with comprehensive ranges of golf accessories, caps, belts, luggage and more on its way to becoming an established brand within golf apparel in the U.S.

The brand’s focus from the outset has been on crafting premier men's apparel for work and play, cementing a foothold in the sportswear world by leading the way in quality and active-wear design. We are told that TravisMathew is sold in more than 1,000 country clubs in the United States, and operates two retail stores in California with a third recently opened in Scottsdale, Arizona. Now its eye-catching range of products will be available in the UK and Ireland via Premier Licensing’s extensive wholesale network.

“Our goal is to bring the TravisMathew brand to market using the same principles that have served us so well with PRG,” added Methven.

* For more information on the TravisMathew collections visit www.travismathew.com and to get in contact with Premier Licensing about becoming a stockist go to www.premier-licensing.com or contact +44 (0)2891 822 700.

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